Exceptional Public Outreach & Advocacy (Small District) - Ross Valley Sanitary District
Ross Valley Sanitary District's public outreach campaign, "Toss it, Don't Flush it!" won the award this year. The program is a bilingual, multi-platform campaign targeting latex glove pollution in the sewer system. It included targeted message mapping, geotargeted ads, TV and digital video, and community tools and outreach to educate the public and medical community about the effects of flushing latex gloves into the sewer.
Pictured left to right: CSDA CEO Neil McCormick, Ross Valley Sanitary Senior Administrative Coordinator Cristina Velazquez, Ross Valley Sanitary General Manager Steve Moore, CSDA Communications Specialist Kristin Withrow